Powerful features that make AI work for your organisation. Easy to set up, simple to manage, and designed with sustainability built in.
Meet Frida. She Knows.
Frida is built on a simple belief: AI assistants can be smart, green, and privacy-friendly.
Build AI assistants trained on your data, ready to help every visitor, day or night. Sustainable, customizable, remarkably simple, powerful and privacy-friendly.
Most AI chatbots hide the true cost of their technology, where your data goes, how much energy each conversation consumes, and who profits from your customer interactions. With Frida, you get full transparency about the AI powering your support.
Frida gives you intelligent AI assistants that respect both your users and the planet. Our platform combines AI trained on your knowledge, sustainable infrastructure powered by GreenPT, and full transparency into every conversation’s environmental impact.
Whether you need a website chatbot, internal knowledge assistant, or AI integrated into Slack and Teams, Frida delivers accurate answers without compromising on privacy or sustainability.
Capabilities
Custom AI Agents
Create AI agents that sound like your brand, not a generic robot. Upload your FAQs, documentation, and product information—or let Frida crawl your website automatically. Define how your agent responds: friendly and casual, professional and precise, or anything in between.
Knowledge
Structure your information the way it makes sense for your organisation. Create dedicated paths for products, policies, procedures, or any topic your users ask about. Add rich content like images, videos, and downloadable files to give complete answers. Keep everything organised and easy to update as your business evolves.
Brandable Chat Widget
Make Frida look like you built it yourself. Customize colors, fonts, logos, and welcome messages to match your brand perfectly. Add quick-start buttons for common questions and create a welcoming experience for every visitor. With support for English, Dutch, German, French, Spanish, and more, your assistant speaks your customers’ language—literally.
Multi-Channel Deployment
Meet your users where they already are. Embed Frida on your website for customer support, add it to Slack or Teams for internal help, or connect via API to build custom experiences. One knowledge base, multiple touchpoints—so you train once and deploy everywhere.
Smart Integrations
Frida works with the tools you already use. Pull product data from Shopify or WooCommerce, search your Notion workspace during conversations, access files from Google Drive or OneDrive, and send conversations directly to Slack. No more switching between systems—Frida brings your knowledge together in one place.
Sustainability Dashboard
See the environmental impact of your AI in real time. Powered by GreenPT’s green infrastructure, Frida measures the energy consumption and carbon footprint of every interaction. Use these insights for your sustainability reporting, share them with stakeholders, or simply know that you’re making a conscious choice for the planet.
Most AI assistants promise smart support but deliver generic answers, unclear data practices, and hidden environmental costs. We built Frida to do better. AI that truly understands your business, green, private, and transparent by design.
Infrastructure
Our infrastructure is hosted with sustainable providers across Europe, giving GreenPT a minimal environmental footprint.
Efficient model selection
By changing the behaviour of the models we reduce the computing power by 20–30% without quality loss.
Technical optimizations
We make AI models smaller and more energy-efficient by using compression techniques, quantized model versions.
EU Hosted, Sustainable, Privacy friendly, Custom chat bots, Speech to Text, Insight in Impact, Slack, Teams, Whatsapp and Discord.
40%
Lower CO₂ emissions than hyperscalers.
>20%
Less energy usage
>90%
Less support questions.
(Pricing)
What you need to know about our pricing
Free
Start simple. Build and test one AI agent using website crawl or file uploads, plus the widget, analytics, and impact insights.
Free
Plan Includes:
- 1 Agent
- 1 Channel
- 1 Knowledge Path
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
Individual
For small projects that need more capacity. Add 2 agents and channels and more knowledge paths.
€49,99
Plan Includes:
- 2 Agents
- 2 Channels
- 10 Knowledge Paths
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
Pro
For growing teams and multiple use cases. Manage up to 10 agents, 5 channels, and a larger knowledge base.
€149,99
/month
Plan Includes:
- 10 Agents
- 5 Channel
- 100 Knowledge Paths
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
Business
For teams that want no limits. Unlimited agents, channels, and knowledge paths, plus full-site crawling and footer control.
€399,99
/month
Plan Includes:
- Unlimited Agents
- Unlimited Channels
- Unlimited Knowledge Paths
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
- Crawl entire websites
- Adjust footer text
Free
Start simple. Build and test one AI agent using website crawl or file uploads, plus the widget, analytics, and impact insights.
Free
Plan Includes:
- 1 Agent
- 1 Channel
- 1 Knowledge Path
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
Individual
For small projects that need more capacity. Add 2 agents and channels and more knowledge paths.
€549.99
Plan Includes:
- 2 Agents
- 2 Channels
- 10 Knowledge Paths
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
Pro
For growing teams and multiple use cases. Manage up to 10 agents, 5 channels, and a larger knowledge base.
€2749,99
/month
Plan Includes:
- 10 Agents
- 5 Channel
- 100 Knowledge Paths
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
Business
For teams that want no limits. Unlimited agents, channels, and knowledge paths, plus full-site crawling and footer control.
€4399,99
/month
Plan Includes:
- Unlimited Agents
- Unlimited Channels
- Unlimited Knowledge Paths
- Build and test your AI Agent
- Website scraping & file upload
- Website widget & live chat
- Integrate with WhatsApp, Microsoft Teams, Slack and Discord
- Analytics
- Insights in CO₂ and energy
- Feedback of users
- Crawl entire websites
- Adjust footer text
FAQ
What AI models does GreenPT use?
We use two self-hosted models: Mistral mini for our GreenL service and OpenAI’s GPT-OSS 120B for our GreenR service. Both models are open source and run on our sustainable infrastructure.
How does your model hosting work?
We host only models locally on our servers – we don’t use any external APIs or services. This means your data never leaves our infrastructure and is not shared with third parties. The models themselves don’t store any conversation data.
How does performance compare to proprietary models?
Our models are carefully selected and fine-tuned to deliver performance comparable to proprietary alternatives while being more environmentally conscious and cost-effective.
Where is our data hosted?
Our infrastructure is hosted by Scaleway in France, ensuring compliance with European data and privacy regulations. Their data centers are fully certified with ISO 27001 and powered by 100% renewable energy, maintained through regular audits.
How do you protect user data?
We implement strict data protection measures and fully comply with GDPR requirements. All data is processed within the EU, and we maintain transparent data handling practices. Our self-hosted model approach means your data never leaves our secure infrastructure.
How is GreenPT environmentally friendly?
Our infrastructure runs entirely on renewable energy, and we use heat recovery systems to reuse server heat for community heating. While the initial training of the models wasn’t performed on green servers, our hosting and inference operations are 100% sustainable.
What is the environmental impact of AI training?
We acknowledge that the initial training of AI models, including those we use, wasn’t performed on green infrastructure. However, we’re working with the open-source community to develop more sustainable training practices for future models.
How does your infrastructure reduce environmental impact?
Our servers are strategically placed in urban buildings where we can reuse the heat generated by computations. This dual-use approach significantly reduces our carbon footprint compared to traditional data centers.

